Hollywood Star Homes
During the Golden Age of Hollywood (1925 - 1958), the public persona of a movie star was tightly managed by the studios, particularly after the introduction of the Hays Code in the 1920’s. The studio’s publicity department used images of the homes of the stars as part of their PR machine, adding further appeal to fans and voyeurs alike.
These postcards are printed using ‘high rag content’ giving a linen-like finish and date between 1930 and 1945. This era saw immense change in Hollywood with the introduction of sound, color and the Federal Government enforcement of the production code from 1934. The period also saw massive social changes in America as people navigated through the Great Depression and World War II. The consistencies of film stars like Bette Davis, Cary Grant, and Judy Garland, and radio stars, like Eddie Anderson, brought their own unique personality quirks to their roles and gave audiences familiar reassurance in uncertain times.
These delightful, historical documents both add to and break the myth of Hollywood celebrity, simultaneously.